This blog is looking awfully sparse, eh?
All of my spare writing time has been going to writing a weekly column on technology for The Next Web and an occasional piece for The Next Web Magazine. Some highlights:
Taking vitamins every day? It didn’t work for me. Despite the best of intentions, by the time day three or four rolled around, I had missed my first daily dose of plastic-encased chemicals. And things went downhill rapidly from there. By one week, daily vitamin-taking had become a forgotten ritual.
But then I discovered Gummies! Yes, delicious, chewable, colorful, translucent-bear-shaped Gummy Vitamins! Now I wake up every morning anticipating a succulent, chewable treat that kick-starts my day and, by the way, also delivers my daily dose of vitamins. Somehow, I don’t forget my vitamin-taking any more.
Gummies show how instant, positive reinforcement can alter our behavior. This silly hack gives us insight into how we can build effective routines in both our business and personal life. I call it the the Gummy Vitamin Effect.
Yes. People actually play Cityville. In fact, a lot of people play Cityville.
Zynga’s annualized revenue this year will be over $1 Billion.
CityVille has 55M daily active users. Wait, what?
Zynga is known for meticulously testing every UI decision. By being data-driven, they’ve grow a massive user base. But it also means that we can assume that their UI represents “best practices” for social applications. Below the fold, I break down what makes Cityville so damn succesfull.
The 2012 election will hopefully be decided on policy specifics. But that doesn’t excuse many candidates’ lackluster branding. Below the jump is my analysis of each of the 2012 candidates’ logos.